Harper's Bazaar Digital

ART DIRECTION

 

ART DIRECTION

 

DIGITAL IDENTITY

A refreshed website and style guides for editorial content, video series, motion graphics, and social channels

DIGITAL IDENTITY

THE BRAND

A new, digital friendly type system, color palette and UI kit for Harper's Bazaar digital content.

THE BRAND

Bringing Bazaar's 150 year-old typography into the digital space: Harmonia Sans, by Monotype, was chosen to help balance Bazzar's signature Didot. 

TYPOGRAPHY

TYPOGRAPHY

THE CONTENT

While maintaining its position as the preeminent voice in the fashion industry, Bazaar's digital content confronts issues of the modern age. Reporting not only on current events, celebrity news, lifestyle and bridal, Bazaar's digital franchises house robust collections of op-ed and long format editorial content surrounding women's issues.

THE CONTENT

CELEBRITY PROFILE

Jenna Dewan's New Dawn

 

 

WRITTEN BY MARGARET WRAPPLER

 Kinky Sex Could Be the Secret to Your Success

WRITTEN BY MARGARET WRAPPLER 

WRITTEN by Jennifer Wright

ILLUSTRATIONS by Erin Lux

RED The Catholic Church Has No Moral Argument on Abortions

PINK Left to right: Why It's Impossible to Be a Likeable Female Politician / All the Times Trump Has Incited Violence Against People He Dislikes / Anti-Abortion Activists Are Still Defending Forced Birth with Debunked Science

OPINION EDITORIAL

Bazaar's opinion editorials confront many delicate and often controversial topics of current conversation. A comprehensive illustration system, with a unique palette and conceptual style was developed in order to establish a strong visual identity for this robust collection.

OPINION EDITORIAL

MOTION

Motion design direction for Bazaar's robust editorial and video teams, as well as the launch of a daily Snapchat Discover channel.

BAZAAR VIDEO

SIZZLE

SNAPCHAT DISCOVER

Launched in 2016, Bazaar's Snapchat Discover channel produces original daily editions to over 6 million subscribers. 

SNAPCHAT DISCOVER

CONTRIBUTORS

DESIGN 

Perri Tomkiewicz

 Moira Gilligan

Elaine Chung

Anna Aileo

MOTION 

Aaron Halevy

Caitie Thornton

ILLUSTRATION 

Perri Tomkiewicz

Moira Gilligan

Erin Lux

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